A target market strategy is very important for a business, depending how good your strategy is it can easily make or break a business. A market strategy is basically finding away place your product for it to stand out from other competitors and bring back your current customer. With Lunch in a Wrap we have an advantage because we can easy place our truck where we know people will buy and consume our product. “Planning good strategies is only a start toward successful marketing. A brilliant marketing strategy counts for little if the company fails to implement it properly.” (Marketing: An Introduction, Armstrong & Kotler, Chapter 2 page 57). At this point of your marketing plan you need to start getting more creative and aware of the decisions that you take towards your business. One of the things I will be using will be the placement of our product; which is our food truck. “A marketing strategy consists of specific strategies for target markets, positioning, the marketing mix, and marketing expenditure levels. It outlines how the company intends to create value for target customers in order to capture value in return.”(Marketing: An Introduction, Armstrong & Kotler, Chapter 2 page 57).
This will be my business logos.
Logos done by Filipe Carvalho
a Graphic Design Student at The Art Institute of Las Vegas
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